Malaysia Urged to Step Up Tourism Efforts Amidst Increasing Competition

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Malaysia,Tourism,Visa-Free

Tourism players in Malaysia are urging the country to step up its tourism efforts as neighbouring countries aggressively promote their tourism programmes. Despite a 40% increase in arrivals following the recent visa-free move, stakeholders believe more needs to be done to attract international tourists.

With neighbouring countries snapping at our heels, tourism players want the stakeholders in the industry to further step up or lose out, even as the country registered a 40% increase in arrivals following the recent visa-free move. The policy to exempt visas for China and India nationals to Malaysia was implemented on Dec 1 last year.

Malaysian Tourism Federation president Datuk Tan Kok Liang said Tourism Malaysia must work in high gear as neighbouring countries have been aggressively promoting their tourism programmes. Malaysia has seen a good increase of between 30% and 40% in Chinese and Indian visitors following the visa-free announcement. But it’s not enough because our neighbours are even more aggressive in pulling international tourists with promotions and ease of travel. For instance, Tan said many airports and points of entry, especially those bordering Singapore and Thailand, need a facelift

Malaysia Tourism Visa-Free Arrivals Competition Neighbouring Countries

 

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