At 55th year, Uratex brings honor to Philippines with new Guinness World Record

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The homegrown brand successfully beat Brazil’s Guinness World Record (GWR) of the largest Human Mattress Dominoes in its first attempt to break the prestigious title held at the SMX Convention Center in Pasay City on October 22.

Thousands had witnessed the historic event live—both in-person and online—showing the nerve-wracking scene of the first person in line falling backwards with the top-selling Uratex Classic Mattress that touched the second person, thus creating a continuous domino topple until the end of the line for 14 minutes and 25 seconds.

“As the leading foam manufacturing company in the country, one of the core missions and vision of Uratex is to serve the Filipino community and by beating the record, we bring honor to the Philippines on a global scale,” Uratex Philippines EVP for furniture and bedding William Lee added. “We looked for them just like what we did during our 40th and 50th anniversaries, wherein we gave mattresses to 40 and 50 charities, respectively. Because our donated cushions to most of them are still in good conditions, we wanted to help others, especially the underfunded organizations,” said Cheng.

According to Uratex Philippines public relations director Christian Robert “Big Boy” Cheng, they did not expect it since the attempt was merely included in the program to make the occasion more fun and engaging. Moving forward, Uratex is dedicated to launch more innovative and sustainable products that could bring ultimate comfort to every Filipino household.

 

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