Inside Gopuff's Amazon-inspired investor pitch

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There's widespread skepticism that instant delivery can profitably scale.

Gopuff is telling prospective investors that its model is more Amazon than Uber, as it seeks to fill out a $1 billion convertible note offering, according to confidential materials viewed by Axios.There's widespread skepticism that instant delivery can profitably scale, despite massive investment and customer adoption.Gopuff generated more than $2 billion in revenue last year, with around a $500 million EBITDA loss.

The Philadelphia-based company also says it has more than three million users who bought within the past year, and that its service covers around 30% of the U.S. population.

 

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