Good innovators recognize a new trend that’s worth adapting to. The best innovators recognize the trends that necessitate rapid adaptation.
The generative AI market is projected to grow at a compound annual growth rate of 80% between 2022 and 2027, reaching a value of $33 billion by that time as the fastest-growing of all AI technologies,. The growth comes from organizations investing in the technology, many doing so for the first time in 2023.
Beyond the ideation phase, innovation teams can also use generative AI to accelerate building and iterating on pilots. Experienced developers can use coding copilots to augment their efforts, and wireframes requiring mockup designs can benefit from AI image generators and text generators for at least a first draft of the concept. Human creators remain in the loop here and continue to refine and guide the product to its final release version.
Source: Entertainment Trends (entertainmenttrends.net)
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