How Impossible Foods turned a plant-based burger into a $4 billion brand

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Here's how Impossible Foods turned a plant-based burger into a $4 billion brand. (via CNBCMakeIt)

 

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MakeIt can you tell us on what basis this brand is worth $4 billion 😃😃

MakeIt Much tastier then macdolsd

MakeIt Why have it look and bleed like real meat? If you want it to still do these things eat the real thing.

MakeIt Crap processed food! Eat fresh!

MakeIt

MakeIt nice

MakeIt Call it the Impossible short and I'll short it.

MakeIt Pet food

MakeIt horrible

MakeIt I really don’t get all the hate about plant meat. It tastes just fine.

MakeIt naaaah...

MakeIt Idiots who think eating frankenmeat is better than eating 100% real natural meat?

MakeIt I do believe that veganism is the future. It all starts with a small change. Good start ImpossibleFoods

MakeIt Now we know why jimcramer is lying saying WSB is pushing this stock. You guys are ridiculous

MakeIt $8/lb I'd have to be unemployed to afford it...

MakeIt Lol whatever 4cents perhaps

MakeIt Halal options not needed to be asked. Just ask for impossible burger and enjoy

MakeIt wow

MakeIt Is it healthy, or full of chemicals and processing?

MakeIt PaulineVernette

MakeIt It’s really good.

MakeIt Erm.... okay.. 😦

MakeIt horrible

MakeIt I love it .

MakeIt Ya.. nope

MakeIt It is alright, has an aftertaste of burnt peanut butter though

MakeIt There's nothing like a good old-fashion beef steak...

MakeIt I’ve tried both : beyond is way superior to impossible : beyond IS the winner in this war

MakeIt Yummy

MakeIt good

MakeIt I immediately remembered SpongeBob SquarePants and his famous culinary spatula.

MakeIt $10 billion. It's ten billion. Jeez, trying to pump it and you're not even using the right number.

MakeIt I must admit — this stuff is pretty good.

MakeIt I'm a second hand vegetarian. Cows eat grass. I eat cows.

MakeIt naaah.....cook ur real burger

RickSchmull MakeIt

MakeIt Wait wait wait I got it - I bet Cramer goes on air when they list publicly and says this is an 'impossible short'. 🤣🤣

MakeIt Pretty sure the IPO is said to list at $10 billion. Cramer put Beyond Meat as an unshortable stock last year. Ended up being pretty shortable. Flop their earnings quarter after quarter. Hyped up like their sodium content.

MakeIt I would like to know if anyone could invest in any vegetable burger businesses

MakeIt Manmade like margarine 🤡

MakeIt naaah.....

MakeIt Well as a Chef this burger out does all others, has the bite of meat taste is delicious, gettongbingrybjust speaking about it, and it's good for you and the planet?!! At Whole Foods, and reasonably priced even there,!!!

MakeIt yuc...impossible to know whats in it!!!

MakeIt Le_D3ll yang ni kita lom try. Sedap kot?

MakeIt Better alternative. Organic plant based farm to kitchen.

MakeIt Too bad not too many people know some of the ingredients are worse for you than beef, especially grass-fed beef.

MakeIt Meat consumers or Vegan consumers (LGBT population and Sexy prostitute population) are Fast-Food industries assets as the rival is Housewives lobby 'family made dinner' as Faith studies graduates marketing within multiplayer spheres!

MakeIt Great option tomsave the planet

MakeIt I had the Impossible Whopper when it first came out and it genuinely tasted like quality beef. My only complaint: it's priced same or higher, based upon my experience, so I'm going to wait until that changes

MakeIt I think I'm being converted!!

MakeIt Sorry, ImpossibleFoods I won't be eating your burger, I don't like overpriced veggie burgers.

MakeIt I call on more people to switch to Foods like Impossible burgers! More real beef for me. 😉👍

MakeIt Lol. I wouldn’t know one person that has commercially contributed to that $4billion

MakeIt I don’t need the US government murderers

MakeIt 🤮

MakeIt This is how you make vegan food that taste better than impossible

MakeIt That pink fake meat color oozing out looked disgusting

MakeIt nice

MakeIt That fake meat is disgusting and not healthy for you. As humans we are supposed to eat meat!

MakeIt The real taste wasn’t there and expansive. I will eat less real meat instead of this fake meat.

MakeIt 🤮🤮🤮

MakeIt Amazing company with beyond meat, both delicious and healthy plant base burgers compare meat commercial burgers

MakeIt OK... time to follow that link and watch the full video.

MakeIt GMOs cancer death go with an organic veggie burger or at least non gmo

MakeIt 90% of news about covid and trump

MakeIt Rats can’t even eat this shit without developing cancer imagine what it dose to humans

MakeIt disgusting

MakeIt Looking at it, I feel like I haven't eaten anything in a year.

MakeIt

MakeIt Why does a plant burger cost more per pound than beef? It's insanity. You don't have to feed a plant. They may have a much larger market or even get people to try it of they were not so expensive for something I may throw out lol

MakeIt No thanks ...

MakeIt the only problem is seed oil + transgenic soy which causes more illness than grass beef

MakeIt Soylent Green

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MakeIt More socalist poison from the globalists !! Resist leftism and veganism! Veganism is a plot by the Chinese to feminise our men !!

MakeIt I wish their price would go down soon! It's a little too pricey for a tofu-pea product

MakeIt interesting

MakeIt Water, Pea Protein*, Expeller-Pressed Canola Oil, Refined Coconut Oil, Rice Protein, Natural Flavors, Cocoa Butter, Mung Bean Protein, Methylcellulose, Potato Starch, Apple Extract, Pomegranate Extract, Salt, Potassium Chloride, Vinegar, Lemon Juice Concentrate, Sunflower Lecithi

MakeIt 21 ingredients. I'll take beef

MakeIt *USA COVID DEATH* March 1 –1Dead +6,459 =April 1 –6,460Dead +60,584 (No Panic) =May 1 –67,044Dead +42,465 =June 1 –109,509Dead +21,504 =July 1 -131,013Dead +25,751 +Aug 1 -156,764Dead +30,677 =Sept 1 -186,405Dead +23,952 =Oct 01 -210,357Dead +6,633 =Oct 09 -216,990 DEAD

MakeIt nasty! prefer beef 🥩💪🏻

MakeIt Fake meat industry with fake dog food an fake cat food what next fake fishfood

MakeIt can it taste any worse than Beyond Meat?

MakeIt Ingredients in a real burger: Beef. Ingredients [you pay extra for] in an Impossible 'burger': Water, soy, 'natural flavors' (what), methylcellulose (a laxative), dextrose (a sugar), etc, etc, etc. One of these two options is good for us & it sure as heck isn't 'Frankenfood'

MakeIt these things surprised me. they are actually really good.

MakeIt That ingredient list is gross. STFU

MakeIt how can I invest?

MakeIt And if you haven't had the pleasure of trying it, you absolutely must. Very good and will blow your mind.

MakeIt

MakeIt Doesn't contain enough protein or selenium as beef. Always eat natural beef. Climate conscious activists may eat impossible burgers.

MakeIt Bought some of those burgers at Costco, they stink up the whole house!

MakeIt

MakeIt Next will be soylent green when government can’t control over population.

MakeIt Veggie burgers under a different name. A company trading at a valuation as if it's a tech company.

MakeIt You can often buy these fake meats cheap in your local grocery store's clearance section. If you like overly processed food, that is.

MakeIt A bunch of dumb know it all millenials who think theyre healthy

MakeIt if you like eat grass go for

MakeIt Impossible Foods markets fake food (“Frankenfood”) to the “educated” yet incredibly stupid millennials who were the ones dumb enough to pay $10 for “avocado toast”. HardPass

MakeIt BillGates the most evil person on earth is behind all this crap. You will next promote the lab grown meat. Labs owned by Bill gate. His plan is exposed, All under the excuse of climate change HOAX. You will burn in Hell Bill gates.

MakeIt Frankenburgers, no thanks.

MakeIt Through non veg mix in vegetarian

MakeIt

MakeIt Through veg and non veg

MakeIt They need to go public

MakeIt I have tried an impossible burger and well its the same nasty soy nonmeat burgers they have had for years. They are nasty. so they did nothing impressive.

MakeIt JoeGandelman

MakeIt

MakeIt It was an impossible feat? That’s what we all thought.

MakeIt Sorry but no thanks

MakeIt Too expensive

MakeIt When is IPO? Anyone know?

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