Impossible Foods CEO on finding meat's magical ingredient, pitching VCs and convincing meat-loving chefs to serve a vegan burger

about his life before Impossible Foods, his first investor pitch meeting and where he sees the brand going. The interview has been edited together for length and clarity.CNBC Make It: Today, you are the founder of Impossible Foods. But talk to me about life before Impossible Foods.: I grew up – assuming that I ever did – about 50% of my childhood was in the Washington, D.C. suburbs and the other 50% was split in Paris [France] and in Taipei [Taiwan]. And I wasn't a very good student.

I used the [sabbatical] to try to figure out, what's the most important problem in the world is that I might be able to contribute to solving? The use of animals as a technology in food production is, by a huge margin, the most destructive technology on Earth in the history of our species. And once I realized that, it was a no-brainer.

The message that really snapped them to attention is that the there was, at that time, a $1.5 trillion global market being served by a technology [meat production] that has fundamentally not been improved since prehistoric times. And it's just waiting to be taken down by better technology.

Source: News Formal (newsformal.com)

MakeIt The shit they pawn is actually worse for your health than the real thing.

MakeIt I wish Impossible Foods would open up in India. Want to try their Vegetarian Chicken. vegetarian

MakeIt yuk!

MakeIt CDC says 75% of human infectious disease (like COVID19) can be linked to humans’ production/consumption of FELLOW animals. When we consume them, we consume potential disease.

MakeIt These two dishes are more impossible, and better for your health.

MakeIt Shh. It’s beef.

MakeIt Democratic party's terror groups Antifa and BLM have been destroying cities every night since the party's MEDIA INCITED HATE AND VIOLENCE 2 months ago. Media called it peaceful and democrat politicians didn't condemn it -- until polls showed that their party was disappearing.

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