With less than two months to go until the big day, M&S has unveiled its Christmas Clothing & Home advert for 2023 created by director Ally Pankiw, best known for Black Mirror. Celebrating the honest truth of Christmas, the campaign is inspired by the insight that, for many, it can be a challenge striking the balance between celebrating the things we love about the holidays, and taking on some things we might not enjoy as much but feel obliged to do anyway.
Anna Braithwaite, M&S Clothing & Home Marketing Director, said: “I’m sure everyone watching our ad will be able to relate to our fabulous cast of talent who so hilariously bring to life those little moments and dilemmas we all have at Christmas time! Hannah Waddingham said: “I love the build up to Christmas and all the magic and sparkle that comes with it! If I'm perfectly honest, I'd be happy to start it all in November! Getting glammed up and spending time with loved ones and family is something I look forward to the most, so filming this campaign really got me in the festive spirit. M&S is always my go-to destination for picking up Christmas gifts and let's not forget the foooood!......
Sophie Ellis Bextor said: “My kids all still love the magic of Christmas, so it’s a really exciting time in our household – we love hosting Christmas, so having a house-full is when I’m happiest.
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