That’s what Kentucky Fried Chicken signalled to customers on Monday as the company suspended its “It’s Finger Lickin’ Good” tagline after 64 years, deeming it “the most inappropriate slogan for 2020" amid the coronavirus pandemic.The suspension will affect the slogan's use in global advertising “for a little while," the company said in a statement.
“We find ourselves in a unique situation — having an iconic slogan that doesn’t quite fit in the current environment,” said Catherine Tan-Gillespie, the company’s global chief marketing officer.The Centres for Disease Control and Prevention's coronavirus safety measures calls for people to avoid touching their eyes, nose, and mouth with unwashed hands to reduce exposure to the virus.
For now, the company, which is a subsidiary of Louisville, Kentucky-based Yum! Brands, is telling fans not to worry.
Source: News Formal (newsformal.com)
For the sake of humanity the whole finger licking habit should be celebrated, nothing like a greasy finger!
Why? Do the herbs and spices carry Covid?
Ass Licking is always good
Did anyone even connect the two? I'm speechless .... What twats.
Are you supposed to eat it with s knife & fork now?
It's just a slogan - we re reading too much into it
What about the obesity pandemic? That never bothered KFC. Maybe their logic is that their regular ‘guests’ may be more likely to be overweight, therefore possibly more susceptible to the severe effects of Covid? Like death? Nice. ‘Pass me the bucket’ has a whole new meaning.
greATE mate, what’s next KFC?
It doesn’t say to lick other people’s fingers 😂 🤦♂️
Oh FFS! When will these corporations realise, go woke, go broke. This one is ridiculous.
Bring it back when its Mardi Gras time when the Alphabet group are out and about
Tbh I never did.
A good slogan for cannibals perhaps ?
Maybe replace it with 'it's forking good'
Quite inexpensive way for KFC to drum up publicity for its product. And the dumb media fell for it, yet again. Bunch of morons.
Just silly. It is your fingers you are licking no one else’s and you eat the stuff with your fingers if they are clean enough to eat with then you can lick them clean too. Then wash and sanitize them 😫
Brilliant way to gather attention 🌻
Pathetic Virtue Signalling.
Why. Don’t kfc customers wash their hands before eating
There it is 24 hour NEWS cycle. Free KFC advert.
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