Heat Waves proves patience is a virtue, especially when it comes to megahits | Rebecca Nicholson

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The Glass Animals hit took the slowest journey to the top spot ever recorded

Edmund Irwin-Singer, Joe Seaward, Dave Bayley and Drew MacFarlane of Glass Animals attend the Brit awards 2022.Edmund Irwin-Singer, Joe Seaward, Dave Bayley and Drew MacFarlane of Glass Animals attend the Brit awards 2022.Last modified on Sat 12 Mar 2022 15.48 GMT, or maybe you haven’t. It was a UK hit, but not ubiquitous, not the kind of song you would necessarily expect to break international records. It was first released in June 2020. Last October, it peaked at number five.

It is the slowest ascent to the top of all time and a sign of how unpredictable a hit can be right now. Star-making songs come from all sides and they come from all eras; it is increasingly difficult to work out where, when or why it will happen. Take, which came out in 1999. I bought it on CD at the time. The band’s biggest song on Spotify, with 68m plays, is a B-side from that era called Harness Your Hopes, which would have been one for the mega-fans, even then.

 

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