Newzroom Afrika execs 'too busy' to talk to media ahead of launch on DStv

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.Newzroom405 execs 'too busy' to talk to media ahead of launch on DStv

Cape Town – There will be no press briefing or media launch event for the new TV news channel before it launches on MultiChoice's DStv satellite pay-TV service on 2 May at 17:30.

No basic and complete press pack exists for Newzroom Afrika, which didn't release any channel schedule, channel line-up or programming synopsis. The channel, despite being asked several times, failed to share a set of complete publicity images and info pack about who the anchors, presenters and reporters are and how they look, for general use in the media. Newzroom Afrika gave no explanation for the 2 May launch date decision that comes right after a midweek public holiday.

Nothing was shared by Newzroom Afrika about its hired reporter pool, where they're stationed and what the channel will try to cover, its investments in equipment, technology and broadcasting playout, or even its content blocks, who it will do news for, its editorial policy and news vision, or even where its name and stylized adaptation comes from.

 

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