MTN tops survey of online consumers during Covid-19 crisis

SA's second-largest mobile operator MTN has received the most positive feedback from consumers for its response to queries during the Covid-19 crisis, according to a new study by research firm Brandseye.

The main driver for the positive sentiment about MTN was the timing of their data price cut announcement and online campaigns on Covid-19. BrandsEye conducted the research by using random sampling. Ray said there are close to half a million online posts related to SA's telecom companies every month. By contrast, the study shows Vodacom's users reported poor connectivity while self-isolating and have demanded lower data prices. Vodacom was also criticised for having closed its premises in anticipation of retaliation from Nkosana Makate supporters in 2019 amid the, yet remained operational following President Cyril Ramaphosa’s call for social distancing.

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