Honda’s new CEO switches gear in embracing alliances for electric vehicles

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The Japanese firm has preferred going it alone, but says the new generation of cars will require collaboration

Honda’s e electric vehicle. Picture: NETCARSHOW

“It will be extremely risky for Honda to push the move alone,” CEO Toshihiro Mibe said in an interview on Tuesday. “It’s meaningful to form alliances, mass-produce and lower costs to make our business sustainable.” “Even if we make the electric cars, it’ll be extremely hard for Honda to develop software alone,” said Mibe, who helped lead R&D efforts at the company before becoming CEO in April. “Honda won’t hesitate to form alliances with companies that are strong in their field if that creates value promptly.”

In 2018, Honda was in talks with Alphabet’s self-driving car unit Waymo to develop autonomous vehicles, but those discussions collapsed over issues related to technology access and balancing the relationship. It invested in and partnered with General Motors’s Cruise instead.

 

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