CNN to ramp up streaming as viewers quit cable

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CNN unveiled plans to launch a subscription streaming service next year in a stepped-up effort to connect with viewers without cable or satellite television.

Jeff Zucker, the head of CNN parent company WarnerMedia's news and sports division, described the new service as"an important step in expanding what news can be".NEW YORK - CNN unveiled plans to launch a subscription streaming service next year in a stepped up effort to connect with viewers without cable or satellite television.

"CNN invented cable news in 1980, defined online news in 1995 and now is taking an important step in expanding what news can be by launching a direct-to-consumer streaming subscription service in 2022," said Jeff Zucker, chairman of parent firm WarnerMedia's news and sports division and president of CNN Worldwide.

Rupert Murdoch's rival Fox Corp. has created a similar application called Fox Nation, launched in 2018. This will deliver on-demand programs, Netflix style, to viewers such as news, series and films, including the travel show"Anthony Bourdain: Parts Unknown."It will be a paid service with different programming that the current cable offer, but details of the subscription plan were not disclosed.A CNN report said some 450 people would be hired for the service including producers, engineers and marketing professionals, bringing the total staff of CNN some 4,000.

Source: Entertainment Trends (entertainmenttrends.net)

 

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Why we don't have Fox news in SA. But we pay expensive DStv subscription?

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