Climate activist makes it all the way to the runway to crash Louis Vuitton show

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Her banner was scrawled with the slogan ‘overconsumption=extinction’

Marie Cohuet, a young activist who gatecrashed the Louis Vuitton catwalk holding a banner with the words ‘Overconsumption=Extinction’ at Paris Fashion Week, in Paris, France, on October 15 2021. Picture: REUTERS/SARAH MEYSSONNIERMarie Cohuet hid in a lavatory inside the Louvre art museum for more than two hours, plotting her gatecrashing of Louis Vuitton’s Paris Fashion Week show in protest at the environmental damage that activists say is caused by the fashion industry.

She accused LVMH of having pledged to reduce its greenhouse gas emissions but excluding its subcontractors from its calculations. On the runway, Cohuet's heart was in her stomach as she stared ahead and passed the gazes of cinema stars, LVMH CEO Bernard Arnault and members of his clan.

 

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