BUSINESS MAVERICK: Facebook’s South Africa problem: Just what exactly is ‘white nationalism’?

As part of a flurry of changes to alter public perception of Facebook, the organisation has decided it will start taking down posts that support white nationalism and white separatism, igniting a subterranean debate about whether this move and others constitute a genuine desire to change or a genuine desire to subvert criticism.

On white supremacy, the change was in fact a response to leaked internal training documents for Facebook moderators which banned white supremacist content, but allowed white separatist and white nationalist content because the organisation believed that a general rule forbidding white nationalism and separatism would inadvertently ensnare other, legitimate movements like “black separatist groups, and the Zionist movement, and the Basque movement”.

All of this constitutes a huge change for Facebook, which until recently regarded itself primarily as a platform, pure and simple, and not a content producer, and that its users were ultimately responsible for their own contributions. This approach, cynics have pointed out, meshed perfectly with Facebook’s business model which has for years been rooted in monetising content others create.

Source: News Formal (newsformal.com)

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