What Is Spotify Thinking With Its ‘Dance Like Nobody’s Paying’ Ad Campaign?

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To promote a free 30-day promotion on its premium platform, Spotify recently launched an ad campaign featuring a hipster euphorically dancing next to the slogan “Dance like nobody’s paying.” Coming…

To promote a free 30-day promotion on its premium platform, Spotify recently launched an ad campaign featuring a hipster euphorically dancing next to the slogan “Dance like nobody’s paying.” Coming after longstanding complaints about the company’s royalty payments, not to mention its attempts to appeal the Copyright Royalty Board’s decision to increase songwriter rates by [...

Sorry #PLL fans: “Pretty Little Liars” is rolling off Netflix in the U.S. later this month — and the teen mystery drama will not be available on any streaming platform in the States until WarnerMedia’s HBO Max officially launches in early 2020, Variety has learned. All seven season of “Pretty Little Liars” are leaving Netflix’s [...

Twitch’s senior leadership team is getting reshuffled. After two years, Kate Jhaveri is leaving as chief marketing officer of the Amazon-owned video game live-streaming service. Jhaveri, who previously held marketing positions at Twitter, Facebook and Microsoft prior to joining Twitch in 2017, is leaving in August to become the CMO of the NBA. At the [...]

 

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jemaswad Spotify As much as I love all my playlists on Spotify , I feel a cancellation of my subscription is imminent.

Spotify Love how labels complain about Spotify, but extort artists with one-sided contracts. From what I understand, artists/labels enter contracts willingly. They should be happy Spotify doesn’t operate like radio plays. Fact is that consumers decide what they are willing to pay.

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