Tourist towns balance fear, survival in make-or-break summer

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Small, tourist-dependent towns are trying to strike a balance between safety and economic survival as they enter a make-or-break summer upended by the coronavirus.

In this Thursday, May 28, 2020, photo Gwen Partlow and her sons, Cameron, 5, and Casey, 2, fly a kite on the beach during the coronavirus outbreak in Cannon Beach, Ore. With summer looming, Cannon Beach and thousands of other small, tourist-dependent towns nationwide are struggling to balance fears of contagion with their economic survival in what could be a make-or-break summer.

“It was unprecedented,” said Patrick Nofield, whose hospitality company Escape Lodging owns four hotels in Cannon Beach and abruptly laid off more than 400 employees in March. “We really went into survival mode.”Now, with summer looming and coronavirus restrictions lifting, the choices facing Cannon Beach are emblematic of those confronting thousands of other small, tourist-dependent towns nationwide that are struggling to balance their residents’ fears of contagion with economic survival.

“How do you diversify if you are Cannon Beach and all the others? There’s not a lot of possibility there,” said Winston, who has watched his students’ summer internships in resort towns dry up. “The question is, how much is survivable for them?” The City Council held an emergency meeting and took immediate action, making headlines across the region a day before Gov. Kate Brown issued her own statewide stay-at-home order on March 23.

The town reopened on May 15 and its hotels took bookings 10 days later, and on a recent warm, sunny day, Cannon Beach appeared to be coming back to life.

 

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