Walk into a Walmart, Target, any drugstore chain in your neighborhood or a corner bodega for New York City dwellers, and chances are you’ll find an Ivory Soap bar, or a pack of 10 bars for under $5, sitting on the shelf. This iconic cake of soap, invented almost 150 years ago, has become a part of Americana largely by advertising its two strange merits: “It Floats” and it’s “99+44⁄100% Pure.
But what if there was a soap bar that could float? An AdAge article about Ivory Soap’s invention explained how Gamble at the time was trying to create a new type of gently formulated soap. The R&D process inadvertently created a batch of soap that was found to float because air bubbles got trapped inside. Gamble, according to P&G’s website, recognized the “floating soap” could revolutionize the washing experience in more ways than one.
~ begs the question… what’s the other fifty six one hundredths of a percent?!
Awesome CNN
When people of Pakistan will be hopeless and in despair, Muhammad Qasim has seen that Allah’s help will come because the enemy have not seen Allah’s Army as yet. More on - MuhammadQasimDreams
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