'The worst 4/20 in 5 years': Colorado sees slowing marijuana sales

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Colorado marijuana sales dropped from $153 million in April 2022 to $131 million in April 2023.

April is typically one of the busiest months for the marijuana industry in Colorado. April 20, widely known as 4/20, is the unofficial holiday for pot smokers. Many of them gather in public to celebrate the drug, which remains illegal at the federal level.

“Colorado cannabis small business owners count on the weeks leading up to the 4/20 holiday to be some of the strongest sales of the year,” said Truman Bradley, executive director of the Marijuana Industry Group.

 

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