The Weeknd Taps Japan's First Black-Owned Anime Studio For 'Snowchild' Video

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.theweeknd's anime fandom is front and center in his captivating new video 'Snowchild'

But he is also, apparently, an anime fan.

While the"I Feel It Coming" video co-starred the Japanese actress Kiko Mizuhara, well-known for her work on the wildly popular anime. The visuals for"Snowchild," which dropped on Wednesday , filter The Weeknd's career through the lens of fantasy. He wrestles with cyborgs with purple bob-cuts, battles headless suit-wearing monsters led by a nose-ringed boss before the Los Angeles Hollywood sign, and slays a horde of literal cougars with a cross-shaped lightsaber.

To achieve the visuals for"Snowchild," Tesfaye teamed up with the first Black-owned animation studio in Japan, D'ART Shtajio. The clip is packed with hidden surprises for fans, reflecting on the phases of his life. A scene depicting The Weeknd walking the snowy alleys of his hometown of Toronto, for example, is soundtracked by lyrics, delivered in his signature silken rendering, about hustling in the"dead streets." Check it out, below.

Source: Entertainment Trends (entertainmenttrends.net)

 

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theweeknd There was a heavy SNOWFALL in NY NYC after Snowden's left the USA.

theweeknd Listen to my new release!!! Distancia - The Samu Good music from Colombia 🇨🇴🔥

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