The Sunrise Movement Is Building a Phone Banking Powerhouse

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'Organizing for such a large-scale movement was really powerful and helpful for me to feel like I was doing something, because it’s easy to feel helpless when stuck at home.' –Maia Penuel, 15 sunrisemvmt

,” and represent a significant break with the status quo for their district. For those candidates who clear the bar, Sunrise and its members invest significant effort; since March, this energy has been laser-focused on an ambitious and rapidly growing phone banking campaign.

Yara, the sophomore from St. Louis, was one of the first to join the Force. After the Earth Day climate strike she was planning with the Sunrise hub at her high school was canceled because of the pandemic, she decided to put her energy toward phone banking. “I filled out a Google form and they were like, ‘Yes, you’re on the team,’" she says.

At first, The Force to Be Reckoned With trained participants in the art of phone banking, sharing mock scripts and information about the candidates. Then the group put the word out to its hub members, friends, and peers onand other social media. In large Zoom calls, the facilitators explain how to phone bank, then let the callers go on their own to make calls.

After the killing of George Floyd in May, protests against police brutality and racial injustice erupted across the country, spurring even more young people to join the Sunrise phone banks for the first time.

 

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