, who dropped out on Saturday, has changed the dynamics and shattered records for presidential primary spending, and has given TV stations a greater-than-expected boost in the early months of the year.
Among the biggest unexpected beneficiaries of the ad blitz are TV stations in California. With the primary moved up to March, rather than June, the state is much more of a factor in the nomination race than in previous cycles.
“The California primary for presidential candidates was never a factor because it was so late. By moving the primary up, at last we saw the state important enough to campaigns to increase their spending,” said Jerry Upham, general manager for News Press Gazette Co.’s six Palm Springs stations. Bloomberg’s poll numbers began to shoot up as he saturated the airwaves and a host of other media platforms with his campaign spots. But his momentum slowed after a poor initial debate performance.
Tracey said that some of Bloomberg’s ad buys are puzzling, “but not in a sense he is doing everything wrong. He is doing everything because he can. For a consultant, that is like leaving no stone unturned.”
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Black Democrats buoy Biden, protest Bloomberg before Super Tuesday votesA group of churchgoers silently protested by turning their backs on Democratic presidential hopeful Michael Bloomberg as he spoke about racial inequality in Selma, Alabama Can’t they stop and frisk him on his way in? Seems appropriate. That’s just rude. Epic glove slap
Source: Reuters - 🏆 2. / 97 Read more »
How Mike Bloomberg is dominating in Super Tuesday advertising — in one chartMike Bloomberg’s advantage with ads mirrors his overall big edge with money in the Democratic presidential race. Bernie Sanders ranks a distant second in...
Source: MarketWatch - 🏆 3. / 97 Read more »
How Warren and Bloomberg could spoil Sanders' and Biden's margins on Super TuesdayThe FiveThirtyEight forecast currently holds a 64 percent chance that no candidate will achieve a majority of pledged delegates before the convention.
Source: Newsweek - 🏆 468. / 52 Read more »
Bloomberg Bets $500 Million On Super Tuesday Wins, Talks About Convention DealBillionaire Mike Bloomberg has now run the most expensive self-funded campaign ever — crossing the $500 million mark in ad spending alone in the days before Super Tuesday. Awesome. I love seeing him waste his money. And yet, as a proportion of his wealth, he's spent about as much as the average person spends on a family dinner at a nice restaurant. What a waste of money.
Source: NPR - 🏆 96. / 63 Read more »
Super Tuesday live updates: Bloomberg lowers expectations, bets on contested conventionSuper Tuesday voting is underway, with front-runner Sen. Bernie Sanders looking to maintain his lead in the delegate count. Follow all of the latest SuperTuesday news here:
Source: CNBC - 🏆 12. / 72 Read more »