On this week’s Inside the Hive, host Brian Stelter is joined by Philippou and Vanity Fair contributing editor Tom Kludt to examine a sport seemingly at an inflection point and surging in interest at both the college and pro levels. “When I think back to the Final Four last year in Dallas—that really felt like someone hit a button that was exponential growth,” Philippou recounts. “And it’s really seemed to be noticeably different since then.
The group also reflects on challenges inside women’s basketball and women’s sports more broadly, particularly with how record viewership still hasn’t led to parity in TV money. “The disparity was well-documented,” says Kludt. “But again, you see data points and metrics showing that, not only can the women’s game compete with the men’s game, it actually eclipses it.” The WNBA draft is Monday, a critical moment for the league.
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