Best-selling a cappella group
is forming their own label imprint, SNC Records, in partnership with Warner Music Group’s Arts Music division, can exclusively reveal. The inaugural release on the imprint, which will focus on holiday music and “artists who boast unique music stylings,” will be the group’s forthcoming EP, “After ‘12 Days [of Christmas]’ went viral in 2007, we had no idea the incredible journey our lives would take from that point on,” said Straight No Chaser memberin a statement.
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