Small-time investors in Trump’s Truth Social reckon with plummeting stock price

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Some Donald Trump supporters who invested in his social media company have seen their share values plunge -— and see it as a test of faith.

Jerry Dean McLain first bet on former president Donald Trump’s Truth Social two years ago, buying into the Trump company’s planned merger partner, Digital World Acquisition, at $90 a share. Over time, as the price changed, he kept buying, amassing hundreds of shares for $25,000 - pretty much his “whole nest egg,” he said.

Even the company’s plunging stock price - and the chance their investments could get mostly wiped out - doesn’t seem to have shaken that faith. The company has lost $3.5 billion in value since its public debut last month. Trump Media has boasted that it has benefited from a flood of “retail investors” — small-time and amateur shareholders betting their personal cash. Its merger partner, Digital World Acquisition, said its shares were bought by nearly 400,000 retail investors, and Trump Media’s chief executive, Devin Nunes, Fox News anchor Maria Bartiromo on Sunday that the company had added over 200,000 new ones in the past couple of weeks.

Many of Truth Social’s investors say they’re in it for the long haul. Todd Schlanger, an interior designer at a furniture store in West Palm Beach who said Trump had been one of his customers, said he’s invested about $20,000 in total and is buying new shares every week.

 

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