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“If startup success is mainly about the team, diversity should be there right from start.”

Around 20, in both Portuguese and international companies.None. Only two women-led projects were presented: one was not a fit for our portfolio, and the other, the entrepreneur gave up on the project.There is an underlying bias against women that has been thoroughly studied. How do we address this bias? Making sure that investors are aware of it, and have the willingness to fight it, starting with some smaller changes like having more women on their investment team.

We need to increase the number and visibility of female role models. This problem affects women in executive roles, as well as in computer sciences and overall, in STEM. Finally, gender inequality is a problem, but racial inequality is even a greater one. How many startups with non-white founders do we see across Europe? How many corporate executives? Again, the bias is there. As a society, we need to leave behind the underlying prejudice and embrace diversity.Marta Palmeiro is a Lisbon-based investor and founder with a background in investment banking.

 

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