NATAS Unveils New Emmys Ceremony Focusing on Children’s and Family Programming

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The categories were previously part of the Daytime Emmys. Seven new categories have been added for preschool content.

On a related note, seven new categories have been added to accommodate a rise in preschool programming.

The move comes a year after the Academy of Television Arts and Sciences and NATAS — which split into two separate groups in 1977 — agreed to consolidate all children’s categories together under NATAS’ purview. Last year, the Daytime Emmys held a separate, virtual ceremony to announce winners in children’s and family categories. The year, the Daytime Emmys for the first time handed out trophies in children’s programming across all dayparts, including content previously recognized by the Primetime Emmys, which are overseen by

 

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