Since its launch in 2016, video app TikTok has made waves around the world, but it won't stop Instagram from trying to keep a similar audience. Amidst news that TikTok reached a whopping 1.5 billion downloads, Instagram's competing concept turned heads.
Reels is a simple addition that's expected to enhance a user's Instagram story creation. It appears to be a setting dedicated to creating 15-second videos with music capabilities, according to. This concept follows the concept behind TikTok, which allows users to create charismatic videos in a short time frame with musical backing.
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