Forbes EQ BrandVoice: How To Make Giving Tuesday The Start Of Your Commitment To Equity

in donations on that date alone. One out of every 8 American adults participated, and countless companies marked the occasion by showcasing their charitable contributions. As we watch this annual wave of philanthropy crest higher each year, we are also seeing an increasingly strong current of corporate commitments to support racial equity. With good reason: a recent

Last year many organizations made commitments to reckon with systemic racism in the wake of George Floyd’s murder, but their own diversity data revealed they don’t even have the leadership in place to effectively deal with the systemic nature of the problem. It’s not lost on me how hard it is for companies to take a strong position on some of today’s most pressing and often polarizing issues. As an employer and as a brand, you don’t want to alienate any one stakeholder. We get it. Leaning into values-based positioning feels risky. But the truth is, values-based positioning is liberating, empowering and the fundamental criteria for transformation.

For companies that are willing and ready to take action, how do they move beyond performative pledges? What does it mean to invest in diversity, equity and inclusion?First, it means understanding DEI as both an economic and moral imperative. For me, investing in DEI means investing in attracting new talent, identifying ways to retain them, ensuring your leadership teams are a reflection of your audience or customer base, and playing your role to call out the areas where inequity is baked in.

WeAreMeteorite Thank you so much Bryan_Conn for bringing this joy and happiness into my life. Since he introduced me into binary options my life has changed because I've been earning massively. I started my investment last 2 weeks with $500 and I've earned over $10k now. A win for 2021

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