A religious Super Bowl ad campaign created by a Dallas advertising firm promised viewers that Jesus “gets us.”
Last year’s ads were overseen by the Servant Foundation, also a donor to Alliance Defending Freedom, a prominent conservative legal organization that helped overturn Roe v. Wade — the ruling establishing a nationwide right to abortion — and has represented clients challenging same-sex marriage and transgender rights.
Other faith-based ads at this year’s Super Bowl included a spot from Scientologists, inviting viewers to “see for yourself who we are.” An ad for the Catholic prayer app Hallow, featuring actor Mark Wahlberg, also broadcast in select markets during the game.This is the 12th consecutive year the Church of Scientology has premiered a new ad during the Super Bowl, said spokesperson Erin Banks.
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