Auto makers are laying off employees at the fastest pace since the financial crisis, according to outplacement services company Challenger, Gray & Christmas Inc., as the industry struggles with evolving consumer demand and new technology-based competition.
“As consumers in the U.S. demand vehicles with lower emissions, more energy efficiency and autonomous driving options, tech companies like Tesla and Google’s parent company, Alphabet, have entered the fray,” said CG&C Vice President Andrew Challenger. “Auto makers, like many companies pivoting to include new technology, must become nimble in order to make decisions as rapidly as the technology evolves.
Tesla’s stock TSLA, -2.49% has tumbled 38.2% this year while Alphabet Inc. shares GOOGL, -0.59% have gained 10.6%.
Last year was especially brutal
Perhaps car companies should get back to manufacturing economical cars people can afford. $30k cars and $50k trucks are ridiculous.
Crazy how companies cut the workforce (people) instead of taking losses in economic downturns. It’s almost as if they don’t plan for the future similarly to how people fail to plan for the future. It’s always more, more, more $$$ in the business world.
With the tariffs on top of this, shit is going to get real.
sightbeyonds I knew this was going to happen!
not enough can afford to buy new cars and Trump's taxes hurt many folks who might traditionally buy a new car with their tax returns... plus the tariffs...
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