Amid the looming strike, the Emmys have been brought up a lot this week on social media because, along with fair wages, hours and working conditions, IATSE is also seeking to close the gap between new media rates and basic rates that has allowed streaming shows to pay crews at TV movie levels, which are significantly lower than those for network series.
“The pandemic has laid bare what many of us already knew: New Media is now the industry standard and growing exponentially,” IATSEIndeed, on-demand platforms were the big winners during the pandemic as people’s viewing habits further shifted toward streaming while the broadcast networks saw their ratings take a hit as Covid-related production delays disrupted their fall 2020 schedules.
Production has not quite recovered from the pandemic, which is going through another surge. That was believed to have been a factor in the WGA not going for a strike in its negotiations with the studios this past spring, so most in the industry expected the IATSE to follow suit.
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