I'm GLAMOUR's Editor In Chief, And This Is The Fashion Brand I Swear By For High Profile Events

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GLAMOUR's editor in chief Deborah Joseph shares her love for the fashion brand that makes her feel the most confident.

Standing on stage in front of hundreds of the world's most celebrated and impressive women – all wearing some of the fashion world’s most glamorous red carpet dresses, no less – is something I'm used to as GLAMOUR's editor in chief, but it doesn't mean it's any less daunting. It's part of my job as host of our annual GLAMOUR Women of the Year awards. I love it, but god, it’s nerve-wracking.

Today, when I'm working with the design team I'm constantly asking, 'Why is the embroidery going there? Would we wear it if it's gonna cost this? Would we buy it? Do we think it's beautiful? Would we wear it to a Christening? A bar mitzvah? A wedding? Is it special enough to part with the money that we're asking for?' We're always looking for a connection with the garment from us to the customer. There isn’t a garment that that I haven't got my eyes on.

 

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