Creating a dust jacket that stands out amid a store packed full of bestselling books is a tremendous challenge, especially if it’s an older title. To compete with flashy new releases publishers will periodically redesign the jacket’s artwork. This might be done to highlight an anniversary or build anticipation for a TV or film adaptation. Fortunately, the WondLa trilogy is celebrating both, with a TV series debuting onTV+ later this year.
Since I’m not just the author but the illustrator as well, I felt that this was an exciting opportunity to revisit old friends and introduce them to a new generation of young readers. Along with the design team, I had to keep in mind the essence of the story and who the intended audience is. The first book from the trilogy, The Search for WondLa, is a middle-grade science-fiction story that has added fantasy elements. Its intended audience is 10 years old and up. I looked at current jackets for that age range to figure out how to create a package that feels familiar while presenting something new and fresh
Dust Jacket Bestselling Books Redesign Artwork Wondla Trilogy TV Series Author Illustrator Young Readers
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