China alarmed as binge drink livestreaming becomes the latest online trend

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China alarmed as binge drink livestreaming where people drink until they vomit or pass out becomes the latest online trend

Guangming Daily said in an editorial on Wednesday that binge drinking livestreaming was a dangerous stunt for the sake of online traffic and was encouraging risky behaviour online. It also blamed online platforms for not clamping down on the trend. — 123rf.com

Some may do binge live streams four to five times a week in a bid to maintain their audience and attract new followers. Some drink as many as ten 500ml bottles of high alcohol content liquor in a single live stream. As a result, some bloggers vomit or lose consciousness in front of the camera.which showed streamers eat excessive amounts of food in front of millions of fans. In the second half of last year, the practice was banned for being unhealthy and wasteful.

“This kind of livestreaming competes with each other’s drinking capacity for online traffic. This practice breaches society’s bottom line and is actually exchanging money with [blogger’s] life,” the article said. “The online traffic generated by it is toxic.”, the Communist Party central committee-run newspaper, said in an editorial on Wednesday that binge drinking livestreaming was a dangerous stunt for the sake of online traffic and was encouraging risky behaviour online.

 

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