Boost Bank launches pioneering embedded digital bank app to Malaysian

By Digital News Asia June 6, 2024Claims to be one of the few M’sian banks to onboard users without existing accounts

The partnership between Boost and RHB Banking Group positions Boost Bank as the first digital bank in the market to merge the technology-first mindset of a fintech with the trust and stability of a large financial institution. This synergy ensures that users enjoy the best of both worlds—innovative financial solutions delivered with the agility of a fintech, while providing the reassurance and reliability of a well-established banking institution.

After the promotional period, the daily standard Savings Jars interest rates will be 3.2% p.a. for Platinum President users. Those that rank up to Platinum President on the Boost Bank app will be automatically upgraded to the highest rank on the Boost eWallet app as well, to earn up to 3x Boost Stars for every ringgit spent on eligible transactions, upon successful linking of the two apps.

Vivek Sood, group CEO and managing director of Axiata Group Berhad, said, “At Axiata, we are dedicated to growing an inclusive and robust digital banking ecosystem in Malaysia. The launch of Boost Bank is a key milestone as we improve accessibility of financial services for the people of Malaysia.”

Source: News Formal (newsformal.com)

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