'We need our recognition': Australia's largest wine region fights for its rights

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For decades, Australia's largest wine region, the Riverland, has been known for producing cheap bulk wine, but small producers are trying to change the reputation around it.

Australia's largest wine region, which produces more than a quarter of the national crush, is rarely listed on a wine bottle label and is not very well-known outside its home state of South Australia.It was settled by returned WWI soldiers who had to learn how to farmSome growers have made it their mission to transform the Riverland's bulk-wine image, to showcase the high-quality wines it has to offer.

"During WWII, the Americans, they liked their canned orange juice. And [growers] were making a lot of money out of it," he said.The long-time Riverland resident said a unique scheme called the Berri Experimental Orchard allowed the returned soldiers to learn how to become first-time farmers. "We had quite a lot of currants and some sultanas… but since the wine grape boom, the dried grape industry has virtually died."The focus on dried grapes quickly turned to wine grapes around the 1980s, when the Riverland shifted to different varieties and began to focus on export markets.Cooltong wine grape grower Jack Papageorgiou moved to the region over 45 years ago and has been on his 34-acre property ever since.

Riverland Wine executive chair Chris Byrne said it was still a "contentious area" for the commercial region's 952 growers.

 

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I recognize you. Very good wine.

Better watch out...Scotty from marketing is probably wondering how he can sell all the wineries to China.

Yes so they can market their produce other than China

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