Picking a side: Battle of the berries to determine most valuable crop

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Blueberries may soon overtake strawberries as Australia's most valuable berry crop and — for a few months each year — its most popular berry purchase.

They are grown much more now and may soon become our most valuable berry cropHort Innovation Australia collects industry levy data on the nation's berry crops — strawberries, blueberries and rubus berries .

However, blueberry grower and marketer Josh McGuiness said he did not expect they would overtake strawberries soon.Blueberries may soon be our most valuable berry crop; 2020-21 data is expected early next year. He said he had seen this pattern for two years, driven by a wide availability of blueberries coinciding with a lull in strawberries during spring and summer.

"There is a small period in January/February where we import blueberries from New Zealand, but within 10 years I suspect this window will shut considerably as retailers and consumers prefer locally grown," Mr McGuiness said.

 

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A choice between crunchy white sharp strawbs or furry tasteless blue bullets.

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