Iran’s presidential hopefuls are all on X and Instagram – despite the fact most social media platforms are banned

After Iran ian President Ebrahim Raisi was killed in a helicopter crash on May 20, the Iran ian government had to schedule an early election to choose a new president.

The other hardliner, Mohammad Bagher Ghalibaf, the current speaker of parliament, is also hoping to secure the votes of pro-regime supporters. There is some speculation that one of these candidates may withdraw in favour of the other. The more pressing issue will be the voter turnout. Recent parliamentary and presidential elections have seen less than 50% voter turnout, the lowest it’s ever been since the 1979 revolution. Iran’s leaders have also faced multiple nationwide protests in recent years.

This lack of engagement has created a strange situation in recent weeks. To boost voter turnout, the Iranian leadership and its approved candidates are using social media to try to engage with Iranians – despite the fact all major Western social media platforms have been blocked in the country. Most of these candidates have previously supported internet censorship, highlighting the paradox in their campaign strategies. For instance, in February, Jalili advocated for more stringent internet restrictions, warning that without bold action, “the country will face damage”.

Jalili, for example, has tweeted his “admiration for active users of cyberspace” and has described online platforms as a “valuable opportunity that should not be left behind”.

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