Billionaire Netflix chief executive Reed Hastings says the American streaming giant's plans to voluntarily produce high quality Australian programming that resonates with global audiences proves government-imposed local content quotas are unnecessary.Mr Hastings reveals Netflix is planning to produce more Australian content for both local and international audiences."Having Australian content is super important for Australian culture, but also for Netflix," Mr Hastings says.
When COVID-19 halted Australian screen production in April, the Morrison government suspended local content obligations for free-to-air networks until the end of the year. Those networks now are pushing to make the arrangement permanent. Communications Minister Paul Fletcher is also expected to announce a "roadmap" for changes to existing local content obligations by the end of the year. Screen production groups want quotas imposed on streaming platforms such as Netflix, Amazon, Disney and Stan - which is owned by Nine Entertainment Co, the publisher of this masthead. But the streaming platforms are instead pushing for "voluntary" targets.
Legendary local television producer John Edwards says the local industry is "carrying a sense of dread" about the potential quota removal. Almost none of his hit shows – from–would have been made without the current quota, he said, which compels free-to-air broadcasters to screen at least 55 per cent Australian programming each day. "Most shows fail. A quota forces a fair lot to be made despite that risk," he says.
KonradMarshall Hopefully by a new set of actors, writers and producers; and gets rid of the old guard!! Let's face it very few Australian produced content is of any good or worth watching imho
KonradMarshall do we want child exploitation trash on ‘our shores’ . . . and how does smh explain this in terms of its much beloved ‘critical gender theory’
KonradMarshall Interesting. The up their fees, and pledge to make more content here, where it’s known to be cheaper to make...
KonradMarshall SaveOurChildren No thanks Netflix 🤮
KonradMarshall More Cuties damage control by netflix
KonradMarshall Has he SEEN Australian television? Ugh. He can make it, but I ain't gonna watch it.
KonradMarshall Just heard they increased their subscribe fees too....
KonradMarshall Netflix, stop distributing pedophilia first
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