The company faced criticism from certain individuals online following the announcement of its Pride Month campaign, with some customers even threatening to boycott the store due to its new LGBTQ+ merchandise.Woolworths remains resolute in its commitment to fostering diverse, inclusive and safe environments for LGBTQ+ individuals and customers. The company takes pride in its responsibility to create a welcoming space for all and continuously strives to better serve the LGBTQ+ community.
The company has adapted its working wardrobe policy to accommodate diverse preferences related to style, cultural or religious needs as well as gender identity or expression.
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