When the super rich can't go to the catwalk, designers make house calls

The tiny group of super rich women who buy the ruinously expensive handmade creations that adorn the runways of Paris Haute Couture Fashion Week knew that meant their favourite designers would have to come to them.

Fournie, who trained as a doctor before turning his passion and considerable anatomical know-how to couture, said he was used to flying to the Middle East and Asia with the head of his studio, Mademoiselle Jacqueline, for fittings and adjustments.The difference between couture creations and those you buy off the rail is between night and day, he insisted.

Once a client from a royal family cancelled an order after seeing a similar creation worn by Lady Gaga“Once a client from a royal family cancelled an order after seeing a similar creation worn by Lady Gaga,” said the house's director, Jean-Paul Cauvin.For that reason, Fournie tends to avoid lending his dresses out to stars for red carpet events, except when the singer or actress has a style that really chimes with the “DNA of the house”.

Fournie is known for designing for “real women” with “breasts and hips and not for gamines” or the androgynous clothes-hanger models that often dominate the catwalks.

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