It had to be the brilliant American team that lifted their fourth Fifa Women’s World Cup on Sunday, putting the finishing touches to a brilliant celebration of athleticism and skill in France.
Being shown on a free-to-air BBC channel, the tournament left the ICC Cricket World Cup in the viewership dust, as the pay-TV numbers simply cannot compete. Against a brilliantly efficient American team, England fell short. It wasn’t to be, but the ride to the semifinals was incredible.
This is not wage discrimination you dolts, this is simple economics. The women's world cup generates only 130m vs 6b dollars compared to men.
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