Takealot believes the plans it implemented during the Covid-19 pandemic and the years that followed will help it remain competitive in the South African e-commerce market when Amazon launches in the country.Zietsman said he doesn’t expect suppliers to favour any marketplaces as this would reduce their potential reach.
“A lot of that planning is coming into fruition in 2024. The Takealot.com business will definitely have step changes this year, one of which is coming in the next month,” he said. “If you’re a supplier, I think you want as many routes to market as you can; otherwise, you’re beholden to one channel,” he said.
He also explained that Takealot offered other services, such as food and grocery deliveries, through its Mr D platform, which differentiates its services from Amazon’s. He explained that a critical aspect of the international e-commerce giant’s success in South Africa will be whether the tech it uses in other markets will work in the South African market.
Amazon.Co.Za Andy Higgins Bob Group Bob Shop Fred Zietsman Headline Takealot Business
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