Second season of URC promises to be better than first

The second edition of the United Rugby Championship kicks off next month with organisers confident they can build on the success of the inaugural tournament.the record audience number for last season’s tournament. It representsThe URC, which is a bigger, bolder version of the Pro14 that preceded it, features greater SA participation, which partly explains why the tournament set new audience benchmarks.

Though that gave the tournament a wide footprint, it did not guarantee large viewer participation, but those who were able to tuned in.The reasons for the spike in audience numbers are multitude. Like anything new, the curiosity factor, for a tournament in a sport where change is slow and deliberate, was high.

While the inaugural tournament faced substantial challenges, it was still able to put on a show and it helped that from a spectator’s perspective the tournament did not appear to be afflicted by post-lockdown blues north of the equator.SA audiences, though starved of international competition, took a while to warm to the tournament in its new guise. Their increasing awareness of the beats and rhythms of European club rugby will only benefit the competition in the long run.

A full roster of matches, as well as the relaxation of lockdown restrictions in SA, will surely have a positive effect on next season’s numbers.

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