The sponsorship comes at a time when everywhere you look – both here and abroad – sponsors are pulling out as they come to terms with the devastating impact of the Covid-19 coronavirus pandemic.
The sponsorship comes at a time when everywhere you look – both here and abroad – sponsors are pulling out as they come to terms with the devastating impact of the Covid-19 coronavirus pandemicThis certainly is true for the PSL and its clubs. So as we analyse the decisions of the league we must be conscious of the unprecedented conditions under which the league operates.
So you have a league sponsor and broadcaster that has a direct impact on how the league itself is run. Part of this is to free the organisation, to not only be independent, but to also look and feel independent from the influence of club officials. Imagine a scenario where the league has to deal with an issue that affects SuperSport United in this current scenario.The integrity and independence of the game
Considering the interest of the SABC that we know does weekend games, this suddenly looks like an anti-competitive move. Again there is no suggestion whatsoever that any of this will happen but it serves to illustrate what a tight rope the league and its partners have to navigate going forward.Managing risk to the enterprise
It must keep the head honchos at the PSL headquarters in Parktown awake at night. The broadcasting landscape is one of the most disruption threatened industries. Anything that changes the fortunes of the MultiChoice group is fatal for the league.
that would be ideal, however the situation dictates otherwise hence Mr. Zola Majavu is not the CEO as we speak and members of the cartel are happy with the secretive status quo
Interesting facts indeed, so much controversy and conflicts of interests, but anyway we are thankful for the fact that they came in at the time of need, and hopefully when it's time their integrity is tested, 1 can only hope they act with fairness.
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