Oracle signs F1 title sponsorship deal with Red Bull

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Software giant Oracle has signed on as title sponsor to newly crowned Formula One champion Max Verstappen's Red Bull team in a broadening out of the partnership the two parties struck last year.

The new deal, announced to coincide with the launch of Red Bull's 2022 car on Wednesday with which Verstappen hopes to defend his title, will see the team renamed Oracle Red Bull Racing.

It will involve applying artificial intelligence and machine learning technology to groom its junior drivers and the setting up of gaming partnership Oracle Red Bull Racing Esports, the team said in a statement. Red Bull counts retail giant Walmart among its partners, while US-headquartered multinational Cognizant are joint title sponsors of the Aston Martin team.

Source: Tech Daily Report (techdailyreport.net)

 

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