LAWRENCE RUELE: Revival strategy set to make Alexandra great

People walk in a street in Alexandra, Johannesburg. Picture: 123RF/SUNSHINESEEDS

Undaunted by the sheer scale of the challenge, we foresee a makeover through a brick-by-brick approach that we call: “Adopt a Block; Adopt a Street”. Earlier initiatives, such as the Alex Renewal Project, were driven by politics and so they failed, as have the numerous corporate social investment initiatives from caring corporates, which are certainly well-meaning but are not touching sides.

So we are aiming to do something tangible, impactful and meaningful — hence our Adopt a Block; Adopt a Street concept. The cumulative effect of scores of Sandton businesses stepping in and each doing something within their capability and capacity to improve small areas inside Alex will be an inspiration and spread to other sites of decay in other townships.

In practical terms we will be fixing, repairing, restoring and upgrading paving, perimeter walls, lighting and security, upgrading each neighbourhood through a dramatic improvement, making it safer for residents and a better place to do business.

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