Intel adds AI experiences to Paris Olympic Games

Through its AI Everywhere platform, Intel plans to implement artificial intelligence technology powered by Intel processors to the Olympic and Paralympic Games Paris 2024.

“This summer, Intel will accelerate its mission of bringing AI Everywhere using Intel solutions at Paris 2024, showcasing the powerful potential of technology and AI to create immersive and interactive experiences at the Olympic and Paralympic Games Paris 2024 for millions around the world.” Intel will create an interactive, AI-powered fan activation to take spectators on a journey of becoming an Olympic athlete. Trained on Intel Gaudi accelerators, running on Intel Xeon processors with built-in AI acceleration and optimised with OpenVINO, Intel’s AI Platform Experience, in collaboration with Samsung, will use AI and computer vision to analyze athletic drills and match each participant’s profile to an Olympic sport.

Broadcast servers powered by the latest Intel Xeon Scalable processors with Intel Deep Learning Boost technology will encode and compress the live signal produced by Olympic Broadcasting Services at 8K/60FPS/HDR “More/Faster/Better Pixels” in milliseconds. AI automation enables broadcasters to bring more customised digital content to viewers faster than ever. Olympic Broadcasting Services Automatic Highlights Generation, trained on the Intel Geti platform, can package tailored highlights across multiple disciplines and distribute to fans instantly, creating efficiencies in production and editing.

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