Get your spending spree on: Facebook's shops are coming to WhatsApp

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WhatsApp users will soon be able to view a shop on the app so they can chat with a business before buying something.

WhatsApp users will soon be able to view a shop on the app so you they chat with a business before buying something.Facebook's shops will soon be available on WhatsApp, the app's CEO Mark Zuckerberg announced on Tuesday.The option will first launch in the US and then be expanded in selected countries.

He said users will be able to view a shop in WhatsApp so they can chat with a business before buying something. “Businesses only need to set up their shop once to have it work across Facebook, Instagram and WhatsApp,” he said. The AI-based feature will roll out for testing in the coming months. Zuckerberg said Visual Search will help people find similar products, like floral print dresses, just by tapping on an image of a dress they like.

“Instagram Visual Search helps you discover products based on images that inspire you. I'll use it to find more grey T-shirts,” he joked. In the future, the feature will make it possible for people to take photos from their camera to start a visual search. “While it’s still early, we think visual search will enhance mobile shopping by making even more pieces of media on Instagram shoppable,” he added.

 

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